Second Nature natural Dog Food Range packaging, 5 x 3d computer generated Pack Shots lined up

Second Nature dog food

The brief To create a new brand for our client Su-Bridge Pet Supplies to be distributed and sold in regional Co-op stores across the UK. The brand required a natural look and needed to work across a comprehensive range of pet care products, including food, treats, bedding and accessories.

Our solution Having received the brief, we researched the market and developed concepts for the Second Nature name and branding. Packaging designs for a range of products were presented to our client and mock-up packs were produced for research and presentation purposes, before committing to any finalised artwork and print. 

Once roll-out into the regional Co-op stores began and positive trading results started to come in, more and more stores have taken stock. Growth and success has continued in an upward trajectory.

Second Nature Turkey and Rice Flavoured Dry Puppy Food Packaging visual, natural brown paper bag design with bold typographic branding
Second Nature Duck and Rice Flavoured Dry Senior/light Food Packaging visual, natural brown paper bag design with bold typographic branding
Second Nature Wet Dog Food Range 3 Pack Shots of Fish, Lamb and chicken wet food
Second Nature Treats Pack Shots