Lidl Valley Spire Cheese blocks packaging Range

Lidl UK Valley Spire

The brief Lidl UK approached us to redesign and subsequently update the entirety of its Valley Spire range of cheese products. They requested our on point design skills and extensive artwork production knowledge to make sure this redesign went as smoothly as possible. 

The solution This was a colossal undertaking but we, as always, were up to the challenge. We redesigned the brand to give it a fresh, modern look that set it apart from its competitors but also offered a pleasing familiarity when on-shelf. In the end, we completed artworks for over 70 products in numerous different formats for the Valley Spire range, all to tight deadlines.

Lidl Valley Spire, landscape image of generic countryside featuring a church spire
Lidl Valley Spire Extra Mature Cheddar Packaging
Lidl Valley Spire Mature Cheddar Packaging
Lidl Valley Spire Mild Cheddar Packaging
Lidl Valley Spire Wensleydale Packaging Front Face
Lild Valley Spire Onion & Chive Cottage Cheese Tub Packaging, 3D pack mock up
Lidl Valley Spire Grated Cheese Packaging Bag
Lidl Valley Spire Kids Illustration
Lidl Valley Spire Mild Cheddar Sticks Packaging Bag
Lidl Valley Spire Cheese Triangles Packaging front face
Lidl Valley Spire Cheese Dippers Packaging Front of pack featuring illustration of the dippers with facial expressions