The brief To create a brand including logo and design theme which could be applied across various marketing materials, along with the design of an e-commerce website to help launch this small start-up business and engage their target audience.
The solution We developed a logo, strapline and theme that resonated with the CrossFit community and health conscious people alike. In order for Nourish & Energise to make an immediate impact upon launch into the bespoke meal plan and nutritional advice market the design had to be spot on, the feedback received proved we did just that.
The website design encapsulated the overall look and feel of the brand and emphasised the Simply Better Nutrition ethos of the company. The website’s visual appeal offered added engagement for consumers looking to purchase their meal plans.